Regional Sales Manager – Western Territory

Base salary plus commission – Travel required and must live in territory.

Position Summary:

Primary function of a Regional Sales Manager is to identify, qualify and close business (build backlog) for the Company.  Responsibilities include business development through territory planning/ management, adherence to the strategic selling process, and compliance with the Braun Inside-Sales Process.  The RSM will own the customer relationship, while providing business leadership and management of the Company’s resources to ensure the customer-acquisition-and-retention goals are achieved. 

Territory:

Alaska-Hawaiian Islands-Western Canada- California-Nevada-Wyoming-Montana-Idaho-Oregon- Washington. * (excludes national and select strategic accounts) – Must reside in territory.

Essential Duties and Responsibilities:

  • Develop and implement Territory Coverage/Business Plan

Territory segmentation by Key Target Market
Identification of Braun and non-Braun customers
Defined Network Strategy/Coverage Plan

  • Develop Territory Marketing Plan
  • Initiate customer contact in territory, prioritizing call-back frequency
  • Prospect on an ongoing basis for “Growth or Trouble Situations”
  • Develop funnel of business opportunities to ensure annual goals and targets are met (3 X B’s or A’s)
  • Qualify identified opportunities for customer need and concurrence of need
  • Orchestrate sales cycle to ensure customers’ goals and timeframes are met
  • Establish proper customer expectations throughout sales cycle

Equipment fit and performance
Rules and responsibilities
Implementation timelines
Payment terms

  • Close business at the levels necessary to support target quota
  • Support and orchestrate customer-site and corporate visits
  • Keep travel and expenses within manageable limits
  • Keep to administrative responsibilities

CRM (contract maintenance and funnel management)
Weekly submission of Expense Reports and Trip Reports

  • Assist National Account Manager(s) on local level

Education and/or Experience:

Bachelor’s Degree (BA or BS) in Business Administration/Management preferred and/or appropriate experience.  Experience in the sale of industrial equipment, parts, and supplies. Knowledge of laundry equipment & supporting systems, knowledge of sales cycle, and negotiation skills are highly preferred.